Friday, June 19, 2015

Your Value Proposition


Some of us hit the wall at different times in life. There is the proverbial wall that one hits during a running race or long bike ride, where you just run out of gas and can’t take another step or push the pedal one more time. Some of us hit the wall when we can’t take doing the same activity or job any longer. I hit the wall hard while working at JPMorgan. Going into work at 277 Park Avenue every morning zapped the life out of me, and I knew I had to make a change. A few weeks ago a good friend and client hit the wall in terms of how he wants his money invested. He no longer wants to invest in companies that negatively impact our environment and/or are involved with the manufacturing of guns or ammunition. A very noble and impactful decision.  

A few years ago it might have been a tall order to fill unless you had a multimillion-dollar portfolio and could hire several money managers to assemble it. According to the Forum for Sustainable Investing, nearly $7 trillion dollars are being invested today in responsible and sustainable investment strategies. The same study also states that nearly $1 out of every $6 is being invested in sustainable or socially responsible securities. Today there are several hundred investment options focused on environmental, social, and corporate governance (ESG) strategies.



The question for investors for many years had been “What do I have to give up in terms of performance to invest in ESG strategies?” There was a time when these investments’ performance lagged, but over the last few years, according to a Calvert Investments study, ESG strategies/securities/investments/portfolios have slightly outperformed the general global stock market. The stronger performance over the past few years may be attributable to energy stocks severely underperforming the general market because of falling oil prices, or could it be attributable to better security selection? Your guess is as good as mine. It is my opinion that today one does not have to sacrifice performance to invest in socially responsible, or “impact,” securities that are more aligned with his or her personal values.

While performance is certainly important and we want our money to grow, investing in ESG strategies has other benefits. Your money can have an impact on how companies act or invest. Your money can help bring about change! Two weeks ago, for example, Norway’s $890 billion government pension fund elected to divest itself from investments related to coal. The New York Times said it was “the biggest institution yet to join a growing international movement to abandon at least some fossil fuel stocks.” The issue of climate change will in the foreseeable future have a very big impact on companies that use or produce large amounts of fossil fuels and potentially on their stocks as well.

If you don’t think that investing in strategies that align with socially responsible values can cause changes in policy, you need not look further than the divestment efforts in the 1980s that eventually led to the end of apartheid in South Africa. Institutions and endowments can have a strong say in the way governments and businesses operate.

I hit the wall in terms of my own investment style 15 years ago. I realized that trying to outsmart the stock market was a loser’s game. If you have never read Burton Malkiel’s book, A Random Walk Down Wall Street, read it now—it is a great starting point to understand the fruitless exercise of picking stocks and trying to beat the market on a consistent basis. Whatever your values are, don’t be afraid to express them in terms of how you want your money invested. After all, it is your money.

Investing in the stock market involves gains and losses and may not be suitable for all investors. The investment’s socially responsible focus may limit the investment options available to the investment and may result in returns lower than those from investments not subject to such investment considerations

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